Pay when it sells.
List your products and set the rate. Creators post, you pay only on the sales they bring, then run the winners as ads.
ana.movesComment to DM41 orders£1,229.59- JLjordan.liftsCode JORDAN1017 orders£509.83
- MSmia.skinStory link9 orders£269.91
Best sellerHow it works
Track feed sales. One click to partnership ads.
Connect Shopify
Products sync to Affilo and your Meta catalogue. Our pixel writes the creator onto every order.
See sales by post
Orders and new customers by creator, post and product. The whole funnel, from comment to order.
Boost the winners
One click runs a post that sold as a partnership ad from your own account, at the boosted rate the creator agreed.
Boost what already sells
Real VIVA creator ads, with their results from VIVA’s own Meta account.
Set the rate per product, as on TikTok Shop
A rate is fixed on a post when it’s posted. Change it for new posts, never live ones.
Open
Any vetted creator who posts it
Invited
Creators you invite, or a tier like your top 20
Boosted
Sales through a post you run as a partnership ad
Exclusive
A creator who takes no rival in your category
Per action
Apps and tools: per sign-up, trial or install
The going rate
The median open commission in each category. Brands at or above it are shown to creators first, and creators see it too. In a crowded category, pay more, don’t lock creators out.
| Category | Going rate |
|---|---|
| Beauty | 20% |
| Food and coffee | 12% |
| Homeware | 12% |
| Supplements | 15% |
| Apps and tech | Per action |
Built for brands that want to grow
Ready at launch.
Switch from Shopify Collabs
One click brings your affiliates, codes and rates across, and invites your creators.
Drops
A boosted rate for 48 hours to launch a product, top of every creator’s shop.
Earn-in retainers
Set a threshold and an offer. A creator sees it the day they’ve earned it.
Instant pay, your call
Let your sales pay creators the day they ship, with a reserve for returns.
“Who sent you?”
An optional question at checkout, shown in your results. Insight only, never paid.
Approved means it runs
Run approved ad work within 30 days, or pay its makers a small unused fee. Undo a release within 7 days, free.
People make the calls. Software does the admin.
People do
- Write the briefs and the rulebook: you, or your agency
- Make the posts: creators film, designers design
- Approve creators, scripts and work
- Choose creators from their real sales
- Answer every message
- Vet every creator who joins: our team
Software does
- Tracks every order to the link, code or ad that brought it
- Works out every commission, refund and payout to the penny
- Shows your rules beside each product, script and post
- Sends the weekly invoice and the payouts
- Tells people when something is waiting on them
- Warns when a code leaks or an ad runs without its tag
Nothing is rejected, approved or written by a machine. Software scores each creator’s match and sets the order you see them in. A person always makes the call.
Our own brands play by the same rules
Brands we own pay the same fee, get no extra placement, see only their own data and are marked as ours. It’s in the brand terms.